Strand Theatre

NE 9th Street & Spring Street,
Reading, PA 19604

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Joe Vogel
Joe Vogel on April 13, 2014 at 12:47 am

The Gettysburg Times was probably using the word “recently” rather loosely. I’ve found references to the Strand Theatre dating back to 1919. The January 24 issue of The Film Daily noted that Carr & Schad had purchased a lot at Ninth and Spring Streets in Reading on which they expected to begin construction of a new theater by April 1. The earliest listings I’ve found for the Strand in the Reading newspaper appeared in late March, 1920, so the project might have suffered some delays, but the Strand was definitely open by 1920.

Joe Vogel
Joe Vogel on April 11, 2014 at 11:22 pm

A January 9, 1926, article in the Gettysburg Times listed a number of theaters recently completed, under construction, or under contract that had been designed in the office of Philadelphia architect William Harold Lee. Three houses were listed at Reading: the Colonial, the Strand, and a house called the Penn Street Theatre. All three projects were for Carr & Schad. I don’t see a Penn Street Theatre listed, so maybe it’s missing or it operated under a different name.