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Originally on this site stood the Ufa Gloria Palast, which was destroyed by allied bombs in 1943, leaving just the ruins of the outer walls.
The site was eventually cleared and an apartment building was built in 1952. The new Gloria Palast cinema was opened on 2nd January 1953. It was located upstairs on the first floor, and was designed by architects Siegfred Fehr and Gerhard Jackel. It was a single floor cinema (with no balcony) and seated 954.
In 1972, the basement was converted into a second screen, known as the Gloriette, it had a seating capacity for 190.
The Gloria Palast & Gloriette were closed on 6th August 1998, and were immediately stripped of all their cinema equipment. It was converted into a Benetton clothing store, but being a Listed building, many of the decorative features have been retained.
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