Loew's New Rochelle Theatre

595 Main Street,
New Rochelle, NY 10801

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Bumpkis
Bumpkis on July 1, 2016 at 9:52 pm

Loews Theater project design includes replica of 1920s marquee Christopher J. Eberhart, 3:08 p.m. EDT June 3, 2016

City Historian Barbara Davis praised RXR Realty’s proposed plans for a 28-story, mixed-use development that includes a replica of the original 1920s marquee

NEW ROCHELLE – The proposed $120 million Loews Theater development would usher the city into what officials hope will be a new age of the downtown while paying tribute to its historic past.

The developer RXR Realty was in front of the planning board for the first time Wednesday night to discuss its plans to turn the defunct theater at 587-599 Main St. into a 28-story, mixed-use development with an accompanying black box theater.

Right now the property includes two buildings with frontages along Main Street and Huguenot Street. Seth Pinksy, vice president of RXR, said the new development will be one building with two entrances and a shared lobby.

The historic portion of the property is the facade of the two-story building on Main Street. That was once the entrance to the Loews Theater, which opened in the late 1920s.

City historian Barbara Davis said the theater anchored the downtown of “one of the most prominent cities in the country” during that time.

The facade survived a number of uses since the theater permanently shut its doors in the 1970s, including the failed nightclub, the Palladium, which closed about 15 years ago.

Plans call for the restoration of the original terracotta details and ornamentation of the facade. The current marquee, which is not the original, will be removed and replaced with a replica of the original 1929 marquee, Pinksy said. And none of the original materials or existing architectural elements will be removed.

That will be the entrance to the multipurpose performance space that city officials hope will be the new anchor to the social life of the city’s revitilized downtown.

Davis said she worked with the RXR Realty development team and said she was “pleasantly surprised and pleased” with the plans.

“They’re doing everything right,” Davis said. “I hope this is the signal for things to come because they’re doing everything the right way. If we’re going to have progress, we have to preserve where there’s good character.”

Davis called the buildings along Huguenot Street an example of “bad character.” Currently, it’s apartment buildings and a warehouse.

Pinsky said that the Huguenot Street building will be demolished. A 28-story building with 280 apartments, a 277-space parking garage and retail storefronts will be erected in its place. He said the units will mostly be studio and one-bedroom apartments with a few two-bedroom apartments.

Pinksy didn’t give a rent range but said it will be market value for the area, which he said is cheaper than rents in New York City.

The project could be approved as early next month. Pinksy said he hopes to break ground before the end of the year and be completed within 22 months.

“It’s been a great experience working with the city,” Pinsky said. “Our experience confirms our enthusiasm we had before we started this. The process has worked the way the city said it was going to work.”

DomZ
DomZ on April 24, 2014 at 8:34 pm

This theatre is still standing but redevelopment in this part of New Rochelle is sluggish. It is located across the street from the former Brandt’s Town Theatre that is currently being use as a furniture store in the lobby. The theatre is twinned but could be a nice cultural art’s centre.

svercher
svercher on November 4, 2013 at 11:57 pm

hELLO! Please could you tell me how is the interior nowadays? it could be use again as a theater ? thanks

Joseph
Joseph on September 28, 2012 at 2:06 pm

The front facade is now being cleaned back to its shiney white. The box office area remains boarded up. What is going in here?

TLSLOEWS
TLSLOEWS on January 16, 2011 at 8:05 pm

Goggle Maps lists a health store at this address,anyone know,at least the building is still there.

Mike Rogers
Mike Rogers on May 17, 2010 at 6:05 pm

“GANDHI” and"LONE WOLF MCQUADE" can only hope the theatres were separted,but you wouldn’t have any cross over with those two films 100% you wouldn’t.

TLSLOEWS
TLSLOEWS on February 19, 2010 at 3:16 pm

Like the marquee photos with the 70,s style LOEWS sign with the neon in the letters.

marinermc
marinermc on November 10, 2009 at 7:11 am

Facade painted black? Cast stone and terra cotta originally, I’d imagine. Whatever they slapped over the facade has to be wrecking the integrity of the underlying material(s).

poman
poman on June 25, 2008 at 12:32 pm

Not-so-great scan from a newspaper clipping.
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LuisV
LuisV on December 14, 2007 at 10:28 am

For a theater with this kind of pedigree….Thomas Lamb, 2,500 seats, Loew’s and with its own newsletter no less, it is disappointing that there is precious little info about this theater on this page.

Apparently the theater still stands. What was the architectural style? Did it retain any of its interiors when it was twinned or when it was converted to a nightclub? What remains of the theater today? Is it salvagable?

Bruce Calvert
Bruce Calvert on December 14, 2007 at 9:11 am

Here’s an original program from the Loew’s New Rochelle for the week of October 25, 1926. It just lists the address as “Main Street”.
View link

howvideo
howvideo on September 2, 2006 at 5:26 am

Loew’s New Rochelle started showing hard ® movies in the late 70’s such as Flesh Gorden, which most likely lead to its ultimate demise.
Now a defunct night club. It stands vacant on a once lively strip of theaters and night clubs and bowling alley that lead the county in nightlife from the 50 to the early 90. This Part of Main St was the place to cruise