Cinemark West Plano and XD
3800 Dallas Parkway,
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Cinemark’s then flagship location opened on December 20, 1996, as “Tinseltown USA”. It was later rebranded as “Cinemark West Plano” which coincided with a major remodel. Following the remodel, Cinemark West Plano took on many of the features of a Century location, such as a box office located in the theatre lobby and self-serve concessions.
Cinemark’s corporate headquarters is located adjacent to Cinemark West Plano. As such, this theatre has historically been used as a test location for new concession products, new technologies, etc. Cinemark West Plano was the first location to feature a ‘Cinemark XD’ auditorium.
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