Valencia Theatre

S. Crockett Avenue,
Sonora, TX 76950

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robboehm
robboehm on October 25, 2022 at 4:22 pm

$1500 for a piano in 1928?

dorstar
dorstar on October 25, 2022 at 4:02 pm

According to the Devils River News, Juan Velasquez of Sonora opened his new theatre in Sonora showing Spanish movies in January 1928. The building was located on the south edge of Sonora. He held a contest to “name the theatre” and the Devils River Newspaper on 17 February 1928 shows the name “Valencia Theatre” was chosen. A $1500 piano was installed. The building was enlarged given a total of 20x64 with a seating capacity of 200. The Valencia Theatre ceased operation by November 1928. On Tuesday night, December 25, 1928, the theatre building caught fire from the flames of the home of A.F. Clarkson due to a chimney fire. The theatre’s front was burned at a loss of several thousand of dollars. The building was not insured.