El Rey Theatre

620 Central Avenue SW,
Albuquerque, NM 87102

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kencmcintyre
kencmcintyre on September 22, 2008 at 2:16 am

Here is a March 1948 ad from the Albuquerque Journal:
http://tinyurl.com/4ldxml

DonSolosan
DonSolosan on February 5, 2008 at 5:41 pm

Ah, that clears that up. Things are never as simple as they seem around here!

I drove through Albuquerque last year with this theater on a list of places to photograph. Somehow I missed it.

Ken Roe
Ken Roe on February 5, 2008 at 1:29 pm

Don, It opened as the El Rey Theatre (in 1940’s and 1950’s editions of Film Daily Yearbook), then (I believe) its final times as a movie theatre it was re-named Reel Theatre. It has now gone back to its original name El Rey.

DonSolosan
DonSolosan on February 5, 2008 at 1:07 pm

Ken, don’t you mean “before” it had been renamed El Rey?

Ken Roe
Ken Roe on February 5, 2008 at 5:25 am

A 1974 photograph, after it had been renamed Reel Theatre:
View link

Joe Vogel
Joe Vogel on November 2, 2006 at 9:13 pm

The El Rey has a web site:

http://elreytheater.com/

The web site’s history section reveals that the El Rey was built in 1941, was owned by Luigi Puccini, who was a cousin of Italian composer Giacomo Puccini, and the theatre was designed by architect Joseph B. Burwinkle.

kencmcintyre
kencmcintyre on November 2, 2006 at 7:31 pm

Here is a 1952 article on the sale of the theater:

Film Firm Here Acquires Sandia, El Key Theaters

Albuquerque Exhibitors, Inc., has acquired two movie theaters
here, through purchase of leases, Frank Peloso, general manager
of the firm, announced Thursday. Sandia Theaters has sold leases
of the Sandia Theater, 1816 Central Ave. SW, and El Rey Theater,
624 W. Central, to the film firm. The Yucca Theater, 2609 Fourth
St. NW, and the Chief Theater, 206 W. Central will also be closed,
Peloso said in addition to the Rio Theater, 118 W. Central, announced
earlier.

“The two small downtown theaters have been closed,” said Peloso, “ in accordance with the firm’s modernization program. We are substituting the two modern theaters just leased for these smaller theaters which are being closed and leased for commercial purposes other than that of exhibiting films."
"In Albuquerque, there is a great demand for Spanish languages
pictures,” Peloso added,“and the Sandia Theater is planned to take care of that demand in a modern, more suitable environment."
He added that the policy of presenting occasional stage shows will be continued at the Sandia.

Former owner of the Sandia and El Rey theaters, Sandia Theaters Inc. still leases the Ernie Pyle and Sunset Drive-In Theaters, under the direction of Marlin Butler, manager. After having been closed this
week for installation of new projection and sound equipment, the Sandia Theater will open today. Peloso said that the policy of showing second-run double features at the El Rey will be continued.
President and substantial owner of Albuquerque Exhibitors is Joe Barnett, one of Albuquerque’s pioneer businessmen. Barnett
and the Bachechi family have operated theaters in Albuquerque
for more than 40 years. Mario Bachechi is secretary of the company
and part owner and other part owners are Carlo Bachechi and the estate of the late Arthur Bachechi.

STELLARB
STELLARB on October 21, 2004 at 11:52 pm

I saw a few alternative rock shows here in the mid 90’s! It’s a great room! Open balcony,and bar upstairs…inside decor was mostly brown,and rustic.