1214-16 Market Street,
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Previously operated by: Warner Bros. Circuit Management Corp.
Firms: Hoffman-Henon Co.
Previous Names: Lubin's Palace
This theatre, built in 1908 with 1,106 seats, and stood on the south side of the 1200 block of Market Street, closer to 11th Street, and next to the landmark PSFS bank office tower (now a hotel) after the tower was built in 1932.
Originally called Lubin’s Palace, it was remodelled to the plans of architect Paul J. Henon Jr. in 1911. Philadelphia’s movie mogul Sigmund Lubin presented first run movies and top vaudeville at Lubin’s Palace until 1920. The theatre’s interior was remodeled to the plans of architectural firm Hoffman-Henon Co. in 1921, from a plain interior, to marble and brass gilt, a proscenium mural. The installation of a Kimball 3 Manual organ, which had the organ chambers on the stage behind the screen, put an end to vaudeville at this theatre. Upstairs were booking offices for the major vaudeville theatres in Philadelphia.
The Palace Theatre continued as a Center City movie showcase until the 1930’s when it became a second run movie theatre. Except for the Earle Theatre, the Great Depression put a stop to most of the first run movie showings on Market Street east of Broad Street, and the theatres became seedy. In 1945, the theatre was given a Streamline Moderne façade designed by architect William H. Lee.
The Palace Theatre closed May 31, 1971, as a last run movie theatre, and was demolished along with the News Theatre on the same block, as the entire block except for the PSFS Building, was replaced by the 1234 Market Street office building which opened in 1974.
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