A symbol of the 'new' Times Square (built roughly on the same site of a definitive symbol of the old Times Square - the former 24-hour porn grindhouse, the Harem Theatre), this 13-screen, all-stadium seating megaplex (part of the larger E-Walk entertainment complex), replete with retro-Art Deco style touches, murals, and enough neon to illuminate 50 pizza parlors, opened its doors on November 12, 1999.
Initially it had little neighborhood competition - the faded Criterion Center seven-screen multiplex at Broadway and 45th; the white elephant Loews State Theatre on the basement floor of the Virgin Megastore, one block north of the Criterion; and the single auditorium Loews Astor Plaza Theatre on 44th Street, west of Broadway - but, by April of 2000, with those aforementioned theatres either closed, facing increasing irrelevancy, or facing attendance drops of several fractions, the Loews 42nd Street E-Walk found itself competing with a even bigger movie (and crowd) magnet across the street: AMC's first foray into the NYC film marketplace, the Empire 25.
Despite a battle to fill their combined 38 screens with product, both theatres have succeeded in making Times Square arguably the strongest filmgoing destination it's ever been.
AMC acquired this theatre, along with the rest of the Loews Cineplex chain, in January 2006. As a condition of approving the merger, the state and federal governments required Loews and AMC to sell ten theatres, including this one.
It became a Regal cinema on September 15, 2006.
Contributed by br91975
|
|
Note: Please read our comment policy before posting. Comments which are off-topic, obscene, spam, or personal attacks will be removed. Help us keep the discussion productive!
|