Madison Theater

1410 Broadway,
Bushwick,
Brooklyn, NY 11221

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Showing 1 - 25 of 45 comments

Ed Solero
Ed Solero on August 15, 2012 at 4:52 pm

Interesting, that small wedge section of seats at the back of the auditorium just where the center aisle forks off to the rear exits. I don’t think I’ve ever seen anything quite like that, right on the center line of a theater!

Tinseltoes
Tinseltoes on August 15, 2012 at 10:52 am

You’re welcome! I was very surprised to find it, and only by chance. I should be so lucky in the Mega Millions lottery.

Bway
Bway on August 15, 2012 at 9:42 am

Thanks so much! It’s nice to finally see a photo of this theater!

Tinseltoes
Tinseltoes on August 14, 2012 at 4:47 am

Described and pictured in this 1915 trade article: archive

Bruce Calvert
Bruce Calvert on December 20, 2010 at 8:29 am

I have a complete January, 1917 program from the Madison-Monroe that can be seen at the Silent Film Still Archive

jflundy
jflundy on May 26, 2009 at 10:06 am

No, Keith’s acquired the Bushwick much earlier. It also operated the Monroe and Madison for periods of time.

Bway
Bway on May 26, 2009 at 4:59 am

That is probable. They may have leased it out when they took over an interest in the Bushwick theater?

jflundy
jflundy on May 25, 2009 at 5:42 am

I have a copy of the 1928 Brooklyn Red Book. It lists the Madison, without Keith’s, KA, etc. prefix, at Broadway and Madison as a Vaudeville house (and the Monroe at Broadway and Monroe as a Motion Picture house). Perhaps Keith’s had leased it out at this time to a cut rate operator ?

Bway
Bway on May 18, 2009 at 6:01 am

Keith’s owned this little theater? I guess it closed it when it got involved in the Bushwick Theater next door?

jflundy
jflundy on March 19, 2009 at 9:51 am

I have just read a 1924 issue of the Brooklyn Eagle Almanac. It lists the Madison (600 seats) as Keith’s.

jflundy
jflundy on November 28, 2008 at 11:11 am

I think the answer may be something along these lines. In 1922 the Bushwick was Keith’s primary house and featured Vaudeville in a deLuxe setting. The Madison and Monroe were also under Keith’s management, both with identical in seating capacity and somewhat spartan, all very close to one and another, but with latter two catering to the low end of the market in terms of price.

The market for entertainment in this neighborhood at that time was great as is attested to by the large number of theaters we can see listed on CT. Economies of scale in management and film rentals were obvious. The assistant manager of the Bushwick could cover all the houses. The film program could be staggered so if the same program was scheduled, only one set of prints were needed and reels could be hot swapped, a common practice in Brooklyn among theaters under the same management in Teens and early Twenties.

Something happened before December 18, 1922 when the second ad appeared.
Could it be that management of the two small houses passed from Keith’s Bushwick team to a new entity with the new Madison team becoming responsible for the satellite Monroe as an annex ? Perhaps the name change reflects this. Is there any further ad for the Madison in 1922 ?

Warren G. Harris
Warren G. Harris on November 28, 2008 at 8:25 am

Here are two puzzling ads from 1922 for the Madison Monroe. Why would two theatres so close to each other be presenting the same programs at the same time? In the first ad, two addresses are given. The second ad, for the following week, shows only Broadway and Howard, and uses “Theatre” in the singular:
View link
View link

Bway
Bway on November 18, 2008 at 5:00 pm

No, this was a seperate theater. I remember before it was added, there was a whole controversy, but it was heavily researched, and I have seen it confirmed in publication, as well as it’s address on Broadway., and that this was right next to the RKO Bushwick, to it’s left facing the Bushwick. It was a silent movie house, and didn’t last long, and was closed by the 1920’s already.
The Monroe is on the other side of Howard Ave, and doesn’t front Broadway at all, as it’s at the corner of Howard and Monroe.

PeterKoch
PeterKoch on November 18, 2008 at 12:21 pm

No, Warren, the Madison Theatre on this page was at 1410 Broadway, next to the RKO Bushwick, near the corner of Broadway and Madison Street. It was a silent movie theatre.

The Monroe was a sound movie theatre nearby, but at a totally different address, 4 Howard Avenue, between Monroe and Madison Streets, across Howard Avenue from the RKO Bushwick Theatre.

Warren G. Harris
Warren G. Harris on November 18, 2008 at 11:45 am

I believe that this is the same theatre listed here as the Monroe. One of the listings needs to be removed. The original name was Madison, and changed to Monroe in 1922. For a time during the transition, it was advertised as the Madison Monroe Theatre.

jflundy
jflundy on October 17, 2008 at 3:36 am

“The Brooklyn Eagle Almanac” was published yearly from the 90’s up until at least to 1929. I have hard copies of 1900, 1910 and 1927. The 1922 edition is available online as Lost Memory points out.

Some editions contain seating plans of some theaters. Another source of infomation are the various Brooklyn Street Guides such as Woolworth’s, the Red Book, etc. Another book to look for is the “Long Island Almanac and Year Book” published by the “Eagle”.

Among the seating plans featured in the 1927 edition of the Brooklyn Almanac are the Bushwick and Greenpoint Theaters.

Warren G. Harris
Warren G. Harris on October 17, 2008 at 3:15 am

The Brooklyn Eagle Almanac is not very reliable for theatre research. It only listed theatres that advertised regularly in that newspaper, and many theatres did not.

Bway
Bway on October 16, 2008 at 2:34 pm

Lost, do you have a link to this page in the almanac or how to find it?

PeterKoch
PeterKoch on October 16, 2008 at 11:55 am

Thanks, Lost Memory.

I don’t know if the non-RKO Madison had a balcony or not. Perhaps only a small one like Loew’s Trylon had.

PeterKoch
PeterKoch on October 16, 2008 at 9:15 am

Thanks for these facts, Bway and Lost Memory. Interesting that the two Madison Theatres never operated at the same time.

Bway
Bway on October 16, 2008 at 8:06 am

Actually, if this Mini-Madison closed by 1925, that would have been just before the RKO Madison in Ridgewood opened, the large one we all know.
If I am not mistaken though, when they were planning the RKO Madison in Ridgewood, it was originally going to be called the Beacon Theater. Perhaps that is because this Madison was still open when the RKO Madison was being designed? The two Madisons never opperated at the same time.

PeterKoch
PeterKoch on October 16, 2008 at 6:36 am

I should have known from the 1410 Bway address what’s there now, without having to ask, or Google it.

PeterKoch
PeterKoch on October 16, 2008 at 6:34 am

Thanks, Bway, good points, all. Even though you can’t imagine a theater on that small trianglar piece of real estate, please remember how small a lot the nearby Monroe Theatre once occupied.

I, too, would love to see a photo of it while it was still there.

Perhaps it’s time to scrutinize the older images of the RKO Bushwick to try and find the old Mini-Madison still intact and showing movies next door.

Bway
Bway on October 16, 2008 at 6:29 am

Peter, the Mini-Madison is now a park for the School that is now in the old RKO Bushwick Theater. I still can’t imagine a theater on this small trianglar piece of land. I would love to see a photo of it when it was still there. With all the photos available of the RKO Bushwick out there, it’s amazing that one never showed up with the old Mini-Madison in the background.

PeterKoch
PeterKoch on October 16, 2008 at 4:11 am

Good comment, Lost Memory !

What’s the Madison Theater building (1410 Bway) in use as, now ?