Corona Theatre

Junction Boulevard and 38th Avenue,
Corona, NY 11368

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A 1928 photo showing the Corona Theater

Viewing: Photo | Street View

The Corona Theatre is located at 37-80 Junction Boulevard, opposite 38th Avenue. It was opened around 1930 and was still open in 1953.

Contributed by Adam (TTbsgbmp@aol.com), William Gabel

Recent comments (view all 24 comments)

Retbob
Retbob on January 14, 2008 at 12:32 am

I was born in 1931 and from about 1935 to about 1951 I lived with my parents in Corona at 47th Ave between 102nd St and 104th. Since most of this time was long before TV most people found the primary source of their entertainment at the movies. My mother would take me to the Loew’s Plaza almost every Tuesdays and Fridays from about September to June. They had double features in those days at most movie houses. The movies during the week were B types but the Friday/weekend ones were the better grade. One of the double feature movie had the top billing with the second a lesser quality film. We would always try to get to the movie before 5 PM as the prices would increase after that and we would get our candy at the 5 & 10 Store across the street before we went in. Believe it or not prices then in the 1930s were about 15 cents a ticket. The movies would run continuously so you could just walk in any time even if were right in the middle of one of the pictures and wait until it came to that part again before you left the theater. I believe most of the movies there at the Plaza were MGM types. Often on weekends if we wanted to we would go to the Corona theater because they had different movies playing. In later years they both had airconditioning. The Plaza had a fancier interior than the Corona but the Corona was not bad. There were a number of other movies houses in the local area such as the Polk, the Granada, the Newtown, the Keiths and one or two others but they were used mostly when you were looking for a better movie that was playing.

Retbob
Retbob on January 16, 2008 at 9:55 am

Since in those days I was really more interested in the movie than the movie houses I don’t think I’m a very good source for great detail. I would think however that many of the movie houses at that time such as the Plaza and the Granada were built originally with stage shows in mind but later used full time for movies. By the time I first went to the Granada the place was in a very much neglected condition and was showing bottom of the line movies. It was a huge theater with very few customers. Some of whom you would wonder about. I do not think just because it had a Spanish name that the décor was Spanish. I think places like the Plaza and the Granada were built more on the European theater style. The Corona was different. As I can remember it did not have a balcony where people sat. It was just a second floor used mostly for restrooms. It was more of a current day style and not built on the European style as was the other two although it was comfortable and well kept. The Corona and Granada had a cashier booth in front of the theater. There was a concession stand as you entered the center of the outer lobby. Each theater had a center aisle and two smaller side aisles. The seats were plush and there was decorative carpeting running down the aisles. I don’t recall the lighting, there could have been chandeliers. Smoking was allowed in certain sections of the theaters, probably only in the back.

Simon Overton
Simon Overton on March 12, 2008 at 8:46 pm

While staying with relatives at 41-23-95th St, Elmhurst, L.I., from March to July 1951, I often went to the Corona for Saturday morning kids shows with neighborhood boys Artie Hopkins and Tommy.
I also clearly remember seeing “The Thing” and the marquee had creepy looking things hanging from it.
Upon entering the auditorium, I stupidly sat down where a seat was missing, which caused my parents to laugh out loud during a tense moment in the film.
The greengrocers shop next door was owned by a friendly Italian gent named Sid and he always addressed me as the “Limey Kid."
I went back in 1998 to show my wife… and all was gone, but ah, such happy memories still linger on at age 68!

michaelkaplan
michaelkaplan on February 27, 2009 at 12:52 pm

Growing up in this neighborhood, I didn’t recognize the theater until I saw Warren’s picture of the marquee. However, I can’t ever recall it as showing films. I do remember once going inside when it was used as a bingo hall, probably in the late 1950s.

monika
monika on April 25, 2011 at 6:54 pm

For those in the know, is this View link the Corona the page is about?

techman707
techman707 on June 3, 2011 at 1:46 pm

Tinseltoes, You’re right, the map location is totally wrong. The Corona Theatre is (was) at Roosevelt Avenue & Junction Blvd. Besides Loews Plaza, which was at 100th Street and Roosevelt Avenue, the closest theatre is (was) the Polk Cinema at 92nd Street & 37th Avenue.

A little known fact was that the Corona Theatre was used by Mike Todd for a number of Todd/AO tests…go figure.

Ed Solero
Ed Solero on June 3, 2011 at 3:11 pm

Meanwhile, Monika, to answer your question posted above on April 25, 2011, the theater depicted in the linked image is indeed the Corona Theatre we are discussing here. The view is from the elevated IRT train platform looking down Junction Blvd to the north. The titles listed on the marquee were released in 1953, so we also have a time frame for the image. The art deco looking clock tower on the right side of the street (corner of Junction and 38th Ave) is no longer in existence.

monika
monika on June 3, 2011 at 3:23 pm

Thank you, Ed! I appreciate it very much. Is the elevated platform still there?

The photographer, Vivian Maier, spent time photographing urban areas of both New York and Chicago. Thank you with your help putting a spot on the map for me.

Ed Solero
Ed Solero on June 3, 2011 at 3:36 pm

Yes. The 7 train still runs along the same elevated tracks above Roosevelt Avenue.

monika
monika on June 3, 2011 at 3:37 pm

Great, thanks!

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