New Loma Stadium Cinema

107 Manzanares Avenue East,
Socorro, NM 87801

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Loma Theater ... Socorro New Mexico

Viewing: Photo | Street View

The current Loma Theatre replaced an earlier Loma Theatre at a different address, which was destroyed by fire in December 1956.

This Loma Theatre opened in early-1960’s. It had a seating capacity of around 600. It was extensively renovated in 1986.

Operated by Trans-Lux, it was closed on October 23, 2008. It was reopened after another extensive renovation on January 5, 2009 as the New Loma Stadium Cinema with “The Boy in the Striped Pajamas”.

Contributed by Gary Nordell

Recent comments (view all 18 comments)

kencmcintyre
kencmcintyre on May 8, 2007 at 5:04 pm

Socorro means help in Spanish, which would come in handy if the theater was on fire.

Justrd
Justrd on July 6, 2007 at 9:34 pm

This is not the same “Loma” Theater that burned in the 50s. That building was located several blocks away on the east side of the city plaza.

The current building housing the the Loma was built around the turn of the century as a large general store by the Price Brothers. The Price Brothers were bought out in 1904 by the Lowenstein Brothers, and the building is listed on the State Historic Register as the Price-Lowenstein Mercantile Building. It is a wood frame and brick building with a cavernous basement that runs the entire length of the building. Following the deaths of all three Lowenstein brothers, the building became a National Guard armory in 1921. The original Loma Theater was located several blocks away. It burned in 1957. Around the same time, a new armory was built outside of town, and the P-LM Building was rennovated to house the Loma, circa 1960.

The original auditorium featured seating for more than 600 in three sections; a large center section with wing sections on either side. The front of the theater featured bench seating for kids. A stage platform just in front of the screen was accessible by steps on either side of the auditorium. At the time it was privately-owned, and the owners used to stage contests for younger audiences (aisle races, talent shows, etc.) during weekend matinees in the 70s. The theater also featured two special viewing rooms located at the back of the auditorium. On the right side was a “crying room”, accessible from the auditorium, where parents could take crying infants. To the left was a smoking room, accessible via a narrow stairway from the lobby. Sound was provided to these rooms via drive-in speakers!

The Loma underwent an extensive remodel around 1986. Both wing areas were removed, as were the special viewing rooms, effectively cutting seating in half. The left wing area became part of the adjacent First State Bank. The bench seating was removed along with the stage, and the screen was downsized and brought forward. The current auditorum has little more than half the floor space of the original. The original entrance alcove was done away with, resulting in the flat-faced building you see in the pictures. The facade was stuccoed to give it the apparence of Spanish Mission-style architecture.

DonLewis
DonLewis on April 28, 2008 at 1:47 pm

A 1986 view of the Loma Theater in Socorro.

danpetitpas
danpetitpas on October 6, 2008 at 12:02 pm

The city is looking for someone to run the theater. Otherwise it closes on Oct. 23rd.

You can read more here and here.

Lost Memory
Lost Memory on October 6, 2008 at 12:17 pm

Both links bring you back to this page.

Lost Memory
Lost Memory on March 16, 2009 at 6:59 pm

This is one of the articles from October of 2008.

Lost Memory
Lost Memory on May 23, 2009 at 11:44 am

Here is a 2009 photo of the Loma.

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