Unicorn Theatre

7456 La Jolla Boulevard,
La Jolla, CA 92037

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Unicorn Flyer

In the 1980’s this was a revival and art house.

Contributed by Robert R

Recent comments (view all 43 comments)

Mike Rogers
Mike Rogers on May 8, 2010 at 8:32 am

Tlsloews, that is “ROLLERBOGIE” playing with Linda Blair. I thought i was losing my mind.Jimmy Cann was in ROLLERBALL with John Houseman.It had the bad release date as “JAWS” and played across the street at the Imperial. the Miller had “ROLLERBALL” and got the folks that couldn’t get a ticket to Bruce the Shark.

1951 on May 8, 2010 at 12:38 pm

“Whew”…I’m certainly glad we got that straightened out. While I’m sure we can all appreciate the “attributes” of Ms. Linda Blair, I hardly think that Rollerboggie"(1979)was her most sterling achievement, to say the least. I’m sure we all remember (but best forgotten)the “wonders” of the disco-craze and Hollywood’s jump unto that bandwagon for a time. Jeez! Throw in some skating and it’s “Beach Blanket Bingo” for the 1970’s. I’m surprised somebody hasn’t reworked this movie into another bad remake or at least adapted it for the stage. How about maybe a combo of “Rollerball” and “Rollerboggie”! Now there’s a movie for future generations to pause and wonder about…Ha!

Mike Rogers
Mike Rogers on May 9, 2010 at 8:03 am

I can’t believe Tlsloews made that goof he was a theatre manager in those days.

1951 on May 9, 2010 at 10:55 am

We’re all just human and after a while everything just “blurs” together. I’m know that I “remember” a lot of the great times in the past, as per my numerous trips to the Unicorn and such…and tend to forget all the bad stuff. That’s part of the “fun” of being nostalgic and trying to “relive” past days. I worked in a few theaters, bookstores and even managed a record store in my younger days, and I tend to now and then sometimes confuse one movie with another…One “Rollerball” with a “Rollerboggie”…As per the Unicorn, for whatever reason; given the hundreds of times I visited the place…I completely forgot about the movie poster covered floors till someone mentioned it and jogged my memory. Getting older is just great, isn’t it?

TLSLOEWS on May 9, 2010 at 6:52 pm

Yeah I messed up I knew it was Rollerbogie when I read Rollerball may have had too many cocktails that night.

Mike Rogers
Mike Rogers on May 10, 2010 at 5:47 pm

Yeah, I think you had too many somethings.

arriano on March 28, 2012 at 2:19 pm

The Unicorn was a tiny theater in the back of a bookstore. I know I went there at least twice as a kid. I remember seeing Monty Python’s “And Now for Something Completely Different” – this would have been around ‘76 or '77, I think.

Sandesh on December 29, 2013 at 7:25 pm

HI everyone I started out as a janitor at the Unicorn/Mithras cinema bookstore and after two weeks I became the Manager of the Cinema. Tim was the projectionist.I loved it. They were so good to me I was a sole parent and they let me keep a cot in the downstairs office and sell tickets with my son in a backpack when I needed to. We always served free popcorn and special imported syrups with soda water. I learned so much about the movies and trying to get everything Leigh wrote into the phone message was often a challenge. I loved helping in the bookstore and Leigh and Elizabeth suggested I read everything I could at the store so I could discuss novels while I worked. I actually got thru the entire science fiction section. I was a long haired surfy in orange and had a guru and Leigh I think loved that and accepted that,although he could also be quite strict.I think the attention to detail and decor and that no junk books were on the shelves and oh all those movie posters. Sadly it was so exclusive we often would only have around 10 people at a movie. I was not their at the end and I m glad it would of been sad. Im now a writer myself and my son who I carried around is a political journalist on Australian TV and award winning writer on world politics. Im not sure now but for years after a luxury Car store was in the exact location. The place had tons of space below it. My girlfriend at that time ran The Strand Cinema in Ocean Beach where they showed Rocky Horror at midnight. Im in Australia now but the last time I went I ran into several old co-workers at The Pannikin in La Jolla which has a big bookstore next to it.

Satoshi on April 11, 2016 at 11:42 am

I lost touch many years ago with Don Lohr, Elizabeth, and some others who were involved. I’d like to talk to anyone who knows them. I tried an email left on this site by someone who was central, but no answer. I’m Bob,

Skiphome on June 16, 2017 at 11:20 am

I went to the tiny 16mm theatre regularly 1970-1972 while attending San Diego State. It is where I discovered films as an art form. And Mithras was a great book store.

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