Reel Theatre
310 E. Oak Street,
Pocatello,
ID
83201
310 E. Oak Street,
Pocatello,
ID
83201
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The Reel Theatre is operated by the independent Reel Theatres. The twin seats 400 and is a second run discount house. Prices range from $1.00 to $1.50.
Contributed by
Chuck
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Recent comments (view all 6 comments)
NAME CHANGE: THE REEL THEATRE (all 3 words in neon) is above the marquee. Each theatre has exactly 200 seats.
The Pocatello Reel Theatre, which is now independently owned, was originally the Crest Theatre.
A very nice plush art moderne single house that contained almost 700 seats until the split in the late 80’s by then, their parent company RWD Associates, to turn it into a twin screen, discount run location.
As Bob already mentioned, the name on this theaters website is The Reel Theatre. Here is a photo of The Reel Theatre.
Before the interstate highway system, the main roads from Idaho Falls and Blackfoot ran past the Crest. This theatre used to be in the community of Alameda but was annexed by Pocatello in 1962.
According an Idaho State Journal story in 1976, Williams B. Jones opened the Crest theatre in 1946 (a later account said 1948). He leased it to the Film Service Corporation of Salt Lake from 1970-1975 and then returned to management. He planned $25,000 in renovations, including new seats, drapes carpeting and signage. A second screen was also planned.
The Journal said on January 27, 1977, that “Jaws†was the longest running picture in Crest history, and the largest grosser, playing from July of 1975 to September. The previous record was held by “The Sound of Music.†A return engagement was planned until February 11, 1977.
Great Name for a theatre.
The June, 1954, bulletin of the IATSE, district 1, said that the Crest Theatre had just installed CinemaScope, inaugurating its new screen with “Knights of the Round Table.”