Seavue Twin Theater

520 Palmetto Avenue,
Pacific Manor, CA 94044

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Located between San Francisco and Half Moon Bay. The Seavue Theater was a large single screen theatre built in the early-1950’s. It had amongst other details, retained its ladies' powder room, as well as a decorative tower that was once illuminated. The Seavue Theater was twinned later in its life and remained open despite competition from local multiplexes in San Francisco and on the Penninsula.

However, in 2002, it closed due to a new 20-screen megaplex opening just a few miles away. It was demolished in late-2007.

Contributed by Juan-Miguel Gallegos

Recent comments (view all 22 comments)

kencmcintyre
kencmcintyre on November 8, 2008 at 6:26 pm

This press release from March 2008 confirms that the Seavue was razed to make way for a Walgreens. You can still see the theater on Google maps, until they update the photos. Status should be closed/demoished.
http://tinyurl.com/6mojxs

larrygoldsmith
larrygoldsmith on November 23, 2008 at 3:24 am

In regards to the above press release that a Walgreens would replace the “razed” Seavue Theatre, isn’t that just wonderful, I could not think of a better replacement.

Lost Memory
Lost Memory on February 23, 2009 at 11:05 pm

Here is the Seavue in 2001.

John Farrar
John Farrar on June 25, 2009 at 6:28 pm

I remember this theatre very well and was sad to hear of its closure and demolition.
In 1992 we were on vacation from the UK and were touring California and Nevada. We stayed at Rockaway Bay while visiting San Fransisco. One evening we went to this theatre to see ‘Sister Act’. We were the only two customers in the theatre.In fact we were the only two customers in the building as there was no one in ‘Buffy ,The Vampire Slayer’ which was showing in the second cinema. What we remember most was the couple who ran the theatre.They would probably be in their late 50’s or early 60’s.They seemed genuinely pleased to see us. The lady sold the tickets and concessions, the gentleman was the projectionist.They kept the theatre open just for us two to watch the movie. When we left at the end of the show, they were both at the doors to say goodnight to us. Whenever we see ‘Sister Act’ now, we always remember that night in the Seavue at Pacifica and the lovely couple who made us feel so welcome.

larry
larry on June 25, 2009 at 7:19 pm

Sad how many theaters have disappeared over the years. On the other hand, if this were not the case, there would be no need for the CT website.

raybradley
raybradley on June 25, 2009 at 9:20 pm

In October of 1977 Transmedia Entertainment brought in a twenty-six year old man named Jeff Chapman to manage the Seavue. Jeff came from Norman, OK, where he had worked for Video Independent Theatres. While at the Seavue Jeff increased ticket sales greatly through creative use of clever advertising gimmicks. Jeff was tall, lanky, handsome, and had a soft twang in his speech. At first locals teased him for his drawl, but it didn’t take too long before everyone embraced him due to his wittiness and marvelous sense of humor.
Alas, in less than a year Transamerica had lured Jeff away from theatre management with a job offer that included weekends and holidays off, and a much better pay package.

elessar
elessar on September 5, 2010 at 7:22 am

I was the assistant manager at the Seavue for a couple years in the early 90’s and I can say it was a great place to work. The locals were great people. I made not a few friends there. We used to love going out onto the little deck off of the projection booth near the sign. You could also access the roof from there and it was a great place to watch the sun go down over the Pacific. I used to curse Silver Screen for being so damn frugal, but looking back I’m amazed they were able to keep it open as long as they did. There were plenty of late shows with 2 or 3 people in the audience and some nights we just shut her down because no one came. We used to run a survey to see where our guest were from and some came from far down the coast to see our films. It was a Pacifica institution, but what can you do? Nothing lasts forever. Good bye Seavue…

celaniasdawn
celaniasdawn on March 28, 2011 at 12:28 am

Went there just once to see A View to a Kill. The Goonies was playing in the other theater, There were only 3 other people there besides us. The people that ran the place was really friendly. Inside the auditorium reminded me of a airplane hanger, the ceiling was all white and looked like either steel beams or wooden ones holding the roof up. It was really clean inside.

moviefreakdude
moviefreakdude on March 14, 2012 at 8:24 am

This was a part of my history too. I worked there in 1991-92 and it was a great little theatre. I remember one night I found a box of old trailers and I spliced all of them together to make a 2 hour print full of old trailers. Not many theatres around like that anymore where one could do something like that.

Jemimah63
Jemimah63 on June 6, 2013 at 11:56 pm

Went there in the 60’s and early 70’s. There wasn’t much for kids to do in Pacifica, so the SeaVue was usually packed. It was kind of run down and dirty then, but on Saturdays in the mid 60’s, you could see a western or a comedy and get stale popcorn and a drink…all for about $.50. One time, maybe about ‘67 or '68, they had a live band play there in the afternoon…Sopwith Camel it was called…big stuff for Pacifica.

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