Lincoln Plaza Cinema

31 Montana Avenue,
Tacoma, WA 98409

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Theater marquee

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I was just up looking around the outside of this theater. It overlooks the new(er) Costco, here in Tacoma. I have vague memories of going to go see a movie at this theater but for the longest time I thought I “remembered” it being where the Krispy Kremes now is in the Tacoma Mall parking lot.

Contributed by Corey Amo

Recent comments (view all 13 comments)

kateymac01 on November 10, 2006 at 8:28 am

There has been some activity happening around here — lights on, back door open. I heard rumors that someone is going to be using the space, but I don’t know if it’s as a theater. Fingers crossed.

Jason3570 on November 26, 2006 at 3:09 pm

This past March. My partner and I aqquired all of the assets of the Former General Cinema Theater. We had been looking to aqquire the booth and front of the house since it’s closing in 2000. The original owners however held out hope that some one reopen the theater (and the landlord would get the rent(Almost 800K a year) that General Cinema was paying them) after selling the real estate the new owners held out for a while, and finally gave in with the announcement of Centurys new build at the Tacoma Mall. It was an amazing transformation from when I first looked at the theater back in late 2000 to what I ended up buying in 2006. Origanlly all of the booth and support equipment were present as well as the concession and front of the house. The only thing that was missing were some amps and speakers that were stollen before the front of the theater were fortified. When I was finnaly able to buy the equipment all of the support, concession and remander of the sound were gone. Along with every square inch of copper wire. Yes thief’s got all of the wire from the building.( I am sure that the Tacoma Police Dept. Would be glad to know that a Grand Larceny of this magnitude was happening just a block and half from there headquarters) However to my luck The Projectors platters, dimmers and automation units were still there intact. Guess the burglers couldn’t figure out how to pawn this type of equipment. For my business partner it was bitter sweet as he had been GM for this theater for several years and worked for General Cinema for 10 yrs. The only origianl GCC Theaters in the Seattle Area left open are Kitsap 8 Renton 8, The Gateway 8 and the Pacific Place. A far cry form the dominance that General once had in this market. Allways looking for closed theaters with assets present for sale or lease. By the way the Equipment has now found a home in a closed 8 Plex in Pensacola Florida. I bet General Cinema never that there original purchase would ever go so far.

kateymac01 on November 28, 2006 at 1:26 pm

So, Jason, what’s the plan for the building? Movies?

kateymac01 on December 20, 2006 at 2:48 pm

So, it looks like the place has been gutted. An addition of some sort is being built next to it. I think the building’s days at a movie theater are done.

kateymac01 on February 1, 2007 at 9:46 am

It is becoming a gym. The (Tacoma) News Tribune ran a big story on Jan. 31. The theater has been gutted.

Here’s a link to the story:

View link

JackCoursey on June 30, 2015 at 8:57 pm

Was this equipped with stadium seating? It looks like it could have been a fairly decent venue. Wonder if it would have fared better if it had been in a location which greater street visibility? Are their any vintage GCC, circa 1965-1975, venues still around?

Seattleprojectionist on June 23, 2017 at 10:18 pm

This theater did not have stadium seating. There are none of the older style (William Reisman design) GCC houses remaining in Washington State.

StanMalone on June 24, 2017 at 3:42 am

Seattle: Was this one of the dozen or so nearly identical 8’s that GCC built in the late 80’s? The intro is a little vague. That batch seemed to have two other things in common: excessive rent and hard to find locations.

KenLayton on June 24, 2017 at 8:06 am

Yes I believe this is one of those late 80’s buildings. It had sloped floors. It was hard to find because they had to put up the marquee on busy 38th street so people could be directed to the theater.

Seattleprojectionist on June 24, 2017 at 8:13 pm

GCC built 4 similar buildings in the area in the mid – late 1980’s. Lincoln Plaza in Tacoma, Gateway in Federal Way, Kitsap Mall in Silverdale, and Renton Village in Renton. I was the opening projectionist for Kitsap and Renton Village. All except the Gateway were a bit hard to find. I can’t speak as to the rent but I know that 20+ year leases were common and GCC came to regret them.

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