Florine Theatre

124 W. North Avenue,
Flora, IL 62839

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Contributed by Bryan Krefft

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Joe Vogel
Joe Vogel on November 22, 2014 at 9:41 am

The history of the Florine Theatre and other houses in Flora is recounted in a comment by Konrad Schiecke on this page (which also has a couple of photos) of the Cinematour Forum.

The Florine Theatre was on the site of the Opera House, opened in 1911. In 1921 the Opera House became the Orpheum, and the name was changed to Florine Theatre in 1935. The house burned in 1936 and was rebuilt on a larger scale. It was in operation until 1957, and in the late 1970s the building was destroyed by another fire. It had to have been on the vacant lot next door to Etchison’s Appliance shop, which is at 128 W. North Avenue.

The May 5, 1921, issue of The Flora Journal-Record had a front page story about the plans of the new owners of the Opera House which can be read here at the Illinois Digital Archives.

On August 18, the paper published this shorter article about the progress of the project:

“NEW ORPHEUM TO OPEN ABOUT SEPTEMBER FIRST

“Work on the new Orpheum Theatre is rapidly nearing completion and the management hopes to have the grand opening about September 1st. The building when completed will rank with any of the largest theatres in architecture features and will have everything that is needed to put it in Class A.

“Two features of the new theatre —the ladies' rest room and steam heat, will be appreciated. The stage will have new and beautiful scenery and also the latest lighting effects and stage equipment to accommodate any vaudeville or road show. The projection booth will have the latest and best equipment, with two new machines, which will show a complete picture without a stop. Watch the Journal-Record for the opening date.”

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