Century's Floral Theatre

250 Jericho Turnpike,
Floral Park, NY 11001

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One of the flush leaded glass lighting fixtures in the auditorium ceiling

Opened on April 18, 1927, and standing in Floral Park on Jericho Turnpike at Park Place, this once-elegant Century Theaters movie house had a balcony. The Century Floral Theatre closed sometime in the early-1980’s and was converted into a catering hall, known as Floral Terrace.

A small stage theater still exists in some part of what was once a theater.

Contributed by philipgoldberg

Recent comments (view all 83 comments)

Jeff M.
Jeff M. on February 25, 2012 at 8:04 am

A clarification of sorts. In my recent post to comments posted by Ed Solero regarding the Floral’s pipe organ I stated in that it was installed in 1928. This is from the book entitled The Encyclopedia of the American Theatre Organ, Vol.2 authored by the late Dave Junchen and published by Showcase Publications in 1989. This volume covers pipe organ manufacturers whose names began with the letter “L” through “W”. Dates were taken from his first hand research with United States Pipe Organ Company archives. It is possible that the organ was installed after the theatre opening. David published volume 1 and had material for his third and final volume which was to have been exclusively on Wurlitzer. Unfortunately he died before it could be published and it was finally published in 2005 by the American Theatre Organ Society. Theatre organist Jeff Weiler spent quite a few years putting David’s material back together and expanded on it as well. It is a great tribute to David’s memory. The ATOS should still have copies available of this issue and the other volumes can be found either through EBay or ABE Books.

robboehm
robboehm on April 12, 2013 at 11:36 am

In a series of New York Places which are no more (or something like that) which someone had linked to Facebook there is a picture of the Floral, without the vertical but still with a marquee. Way back when I said the vertical was removed when the marquee had to be modified for the widening of Jericho Turnpike. Also, the marquee in that picture was a modern box, not the incandescent image which I’ve usually seen. Don’t know when the transition was made but even that went when Jericho was widened and the marquee was reduced to a slab with the signboards elevated to the northern and western walls of the theater.

robboehm
robboehm on February 28, 2014 at 2:18 pm

In a real estate piece in the April 24, 1927 Brooklyn Eagle there was a discussion about the development of Floral Park. It was anticipated that 300 new homes would be built within the year. It was also noted that the Floral, which actually read Floral Park on the front of the marquee, had just opened the prior Monday, April 18th, and had been built at a cost of $100,000.

robboehm
robboehm on March 26, 2015 at 4:59 pm

Additional photo added.

robboehm
robboehm on March 29, 2015 at 10:33 am

Photo of the Floral as it originally was. Despite a vertical reading “Floral” the front of the marquee said Floral Park. I believe a modification, still with signage, was made, but that’s a memory thing. At the time Jericho Turnpike was widened the overhang was too great and the marquee was removed and a slab installed. I believe that was when the vertical also came down. Large signage on the building was then installed. See photo section.

robboehm
robboehm on April 25, 2015 at 7:11 am

Uploaded photo of a later marquee in the 1950s. Note the vertical is gone. Was there until shortly before.

BoxOfficeGirl
BoxOfficeGirl on April 25, 2015 at 10:02 am

Where is the new picture? I don’t see it.

robboehm
robboehm on April 25, 2015 at 10:58 am

You have to look in the photos section.

Fixer3
Fixer3 on August 28, 2015 at 6:28 pm

In 1975(?) I lived just down the street, over Grey Photographers, at 280 Jericho Turnpike, when Jaws opened…. That had to be the last time that the Floral had a line to get into it. We couldn’t get to the front door for the huge line on the sidewalk that went all the way around the corner at the gas station! That lasted for more than a week!

robboehm
robboehm on April 14, 2019 at 7:08 pm

Reviewing the photos in the photo section. At some point in time the vertical shown was either modified or changed. I lived in the adjacent town and never saw the one pictured.

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