Hiway Theatre

212 Old York Road,
Jenkintown, PA 19046

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5-6-07

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Built in 1913 this was originally known as the Jenkintown Auditorium and was designed by architect Albert F. Schenck. In 1925 the theatre was remodeled by Philadelphia architect William H. Lee, it was outfitted to show silent films and renamed the Embassy Theatre.

In 1936, both the exterior and interior was remodeled to the plans of architect William E. Groben and it was renamed the York Road Theatre, with a seating capacity given as 600. In 1940, it had new owners and was renamed the Hiway Theatre. By 1950, the seating capacity had been slightly reduced to 540.

In 1985, Irwin Merlin purchased the Hiway Theatre. He renamed it Merlin Theatre in 1988, when he remodeled the theatre. In 1999, Philadelphia attorney Charles Peruto Jr. purchased the theatre and renamed it after his son, the Chas III Theatre.

In 2003 it was purchased by local residents whose sole purpose was to preserve and protect this historic structure. It now operates as a non-profit showing first run, independent and foreign films.

Since November of 2003, the theatre has once again been known as the Hiway Theatre. About two million dollars worth of renovations and restorations were completed in 2006, which reduced the seating capacity in the auditorium from 540 down to 330. On December 27, 2011, a 19 foot tall replica Art Morderne style vertical sign was installed, having been made by Bartush Signs. Replacing the original vertical sign that was in place from 1940 until the 1980’s, the new neon tower is burgundy with yellow letters, antique gold neon, and aluminium trim.

Contributed by Jeff Landis, George Quirk

Recent comments (view all 21 comments)

HowardBHaas
HowardBHaas on November 22, 2006 at 5:11 am

Soon to Be Reborn
The single-screen theater in Jenkintown has been redone almost every decade for nearly a century. Neighbors formed a nonprofit to operate it and are renovating it once again. Known again as the Hiway, it’ll reopen in January, again as an arthouse.

I wrote that listing in today’s Philadelphia Weekly:
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TheaterBuff1
TheaterBuff1 on January 9, 2007 at 11:46 pm

Here’s a great article about the Hiway Theatre for January 9, 2007:

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kencmcintyre
kencmcintyre on February 3, 2008 at 7:27 pm

This 1940 photo is an expanded view of on the PAB thumbnails posted by TC on 1/28/05. The photo is from the Irvin Glazer collection:
http://tinyurl.com/3xe3e9

lostmemory
lostmemory on February 3, 2008 at 7:32 pm

Our Town with William Holden and Martha Scott was released in May of 1940.

MrHole
MrHole on March 21, 2008 at 8:48 pm

Went to this theatre for the first time ever this past Saturday afteroon to see “The Savages” and enjoyed myself very much! It has been almost a decade since I’ve been to a single screen theatre and I plan to go back whenever possible. Very clean, good sound, friendly staff and customers.

lostmemory
lostmemory on January 26, 2009 at 12:28 pm

Another photo can be seen here.

lostmemory
lostmemory on March 14, 2009 at 5:42 pm

This is a b/w photo circa 2004.

Chuck1231
Chuck1231 on April 17, 2009 at 12:31 pm

1983 photo of the Hiway Theatre.
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RoadsideArchitecture.com
RoadsideArchitecture.com on January 17, 2012 at 7:28 am

A replica of the original blade sign has been installed – link here

HowardBHaas
HowardBHaas on January 25, 2012 at 7:44 am

I added to this site the video of the blade sign installation, http://cinematreasures.org/video/jenkintown-pas-hiway-theatre-vertical-sign-is-installed

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