Broadway Twin
210 S. Broadway,
Yreka,
CA
96097
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Additional Info
Previously operated by: Robert L. Lippert Theatres Inc., Tri-State Theaters Inc. (OR)
Previous Names: Broadway Theatre
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The Yreka Chamber of Commerce says that Ron Hagerman has owned the Broadway Twin since 1972 but its roots in Yreka (pop. 7,290) go back to 1930 when it was the single screen Broadway Theatre with a Moorish style interior. By 1955 it was operated by Robert L. Lippert Theatres Inc. In the summer of 1980 Ron gutted and remodeled the theatre to end up with two screens seating 575.
In addition to first-run movies, the Broadway Twin has shown “The Rocky Horror Picture Show” and “Friday the 13th” midnight horror movies. However, some of its biggest attractions took place in front of the screen when weddings are held on the stage. It was closed in 2012.
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Recent comments (view all 7 comments)
for sale on loopnet……………
PRICE-$395,000.00
Here are photos from 1980 and 1985:
http://tinyurl.com/pfodbx
http://tinyurl.com/qxwt9o
The ORIGINAL interior of the Broadway, was designed by Carl F. Berg, who worked for the National Theatre Supply Company’s Seattle office. The design was called “Moorish,” and the building was later remodeled to Art Deco.
The newer marquee Chuck put on looks a lot better than what they were trying to do in the Eighties.
The Broadway Twin looked pretty depressing when I passed through town and took a couple of pictures (now in Photo section here) in October 2014. It’s been closed since 2012 according to a poster on Yelp. Lobby windows are soaped over, many missing letters on marquee make it impossible to see what the final message was.
I suspect the necessary switch to digital projection along with other problems associated with operating small town twin screen movie theater make it reopening for movies unlikely. Community center or other use? Maybe. Only time will tell.
Boxoffice, Aug. 25, 1980: “Robert Maestri, of Oregon-California Theatres, Inc., announced the start of the conversion of the Broadway Theatre in Yreka to a twin cinema with a total seating capacity of 575. The complex will feature all new deluxe projection, sound, seating and refreshment facilities. Remodeling work is expected to be completed in late September.”