Embassy Theatre
7212 Bergenline Avenue,
North Bergen,
NJ
07047
7212 Bergenline Avenue,
North Bergen,
NJ
07047
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The Embassy Theatre was a large theatre with balcony and organ and it opened in 1929. The Embassy Theatre was closed in late-1960’s. Used in the 1970’s and 1980’s for wrestling matches and bingo. Back of theater was demolished. The lobby was kept, and is now offices.
Contributed by
Lou Lavin
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Recent comments (view all 15 comments)
A Robert-Morton organ was installed in this theater in 1928. It is listed as the “New” Embassy Theatre.
1959 ad (center – To Catch a Thief) courtesy of Bill Huelbig:
View link
Bingo and wrestling; picture says it’s from 1982.
Exterior photos here, including this one: View link
The Embassy Theatre had an invitational unveiling on March 31, 1929, and opened to the public on April 1st, according to a report in The New York Times at the time: “In type of construction and interior decoration, the theatre closely follows the lines of the Italian Renaissance. It is a three-story structure of gray terra cotta. The ceiling of the auditorium is richly decorated with modeled plaster panels in polychromatic blending of Roman blue, crimson, and gold, while the side walls give the effect of highly polished Sienna marble. The Embassy is owned by the Theatres Development Corporation, of which Henry Botjer is president. The seating capacity is 2,500. Percy Viverttis was the architect and Henry G. Auf der Heide the builder.” As I noted above on 11/17/04, Loew’s Theatres took over the operating lease in June, 1930.
Interesting Photo’s. I sure my memory has faded over the years but I remember the theater being located between 68 Th & 70 Th streets. I was only 4 years old at the time back in 1946 but I can still recall walking to the movies on a Sat afternoon all by myself. My grandmother would have to come to the theater & drag me back home since they would repeat the cartoons over again after the main feature.
The Theatre is still definately at 7212 Bergenline. The theatre you are thinking between 68 and 70-th could bethe Alvin. Which was listed as 32 Bergenline. But since the street numbers changed no one is really sure where it was.
The Loew’s circuit took over the Embassy in 1930 and operated it for at least twenty years, a fact that needs to be mentioned in the introduction and also in an “aka” Loew’s Embassy above the main heading.
I agree Tinseltoes A.K.A. Loews Embassy.
Does anyone recall the old button factory located around 69 th street behind the theater? I’m sure the building must be gone by now.