1930s Better Theatres magazines for sale

posted by alcoop on September 8, 2006 at 12:20 pm

Motion Picture Herald- 1935-1936 Better Theatres magazines for sale. These magazines were issued by Quigley Publishing and offer a wealth of information about every aspect of classic movie theatres. Each issue is about 40 pages and is loaded with articles, photos and advertisements geared toward theatre owners, managers and operators.

Perhaps the best part is the photos of classic theaters including interiors and or exteriors of The Austin in Chicago, The New Venus in Sherveport, La.,The Grand in Terre Haute, The Pickwick in Mississippi, The Bexley in Columbus, Ohio, Ambassador in Baltimore, Lyric in Lubbock, Texas, The Louis in New York City, The Criterion in Oklahoma City, The Princess in Cleveland, Ohio. Malone in Sikeston, Mo., Bryn Mawr in Chicago, Rodgers in Cairo, Ill., Rialto at 42nd & Broadway in New York City,

The State in The Phillipines, RKO Palace in Columbus, Ohio, The Ute in Waldoboro, Maine, Cine Capitol in Madrid, Spain, Capitol in Chicago, Augusta in Augusta, Kansas, Teaneck in New Jersey, The Surrey & Ascot in New York City, The Avon in Watertown, New York, Penn Theatre in Washington, D.C., Crump in Columbus, Indiana, Rex in Wheeling West Virginia, Cinema Theatre in Chicago, Ute Theatre in Colorado Springs, Colorado, Kent Theatre in New York, Greenwich theatre in New York..and more!! Tons of trade ads-many full page-some in color-some of all sizes..

Among the advertisers- Heywood Wakefield, Artkraft Signs, Formica, General Electric, National Carbon, RCA Photophone, International Projector, General Seating, Bausch & Lomb, Adler Sign, Ideal Seating, Mellaphone Co, Pittsburgh Plate Glass, etc. These ads cover everything for a modern 1930s theatre including seats, carpets, air conditioning, sound systems, projection equipment and lamps, trailers, screens, ticket machines, glass fronts, formica fronts, lettering, signs, marquees and much more. Among the articles in these issues are Standard Practice in Theatre Design, Rear Projection Methods, Theatre Maintenance, Theatre Planning, Projection- Sound, Modern Treatments for Theatre Interiors, Selecting Equipment for Air Conditioning, etc.

There are 8 issues available- Sept 21, 1935, November 16, 1935, December 14, 1935, January 11, 1936, February 8, 1936, May 2, 1936, March 7, 1936, and the big 76 page April 4, 1936 Spring & Summer Buyers issue. The magazines are in crisp excellent condition- a couple have minor cover dirt-and in total I counted parts of 3 pages cut out. I will take the best offer over $250 for the lot of 8 received by Sunday September 17 at 5PM EST. Winner pays choice of priority or media mail postage. I can ship these internationally too. Thanks, Alan


908-604-4806 for more info

Comments (1)

Ed Solero
Ed Solero on September 11, 2006 at 5:34 pm

I was asking myself the same question. Not sure I want to spend $250, but I’d sure love to peruse those magazines! Particularly the issue featuring the Rialto – which I presume would be about the opening of the 1935 theater designed by Rosario Candela that replaced the original Rialto.

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