Branson Meadows Cinemas reopen

posted by CSWalczak on November 25, 2009 at 3:35 pm

BRANSON, MO — Closed since late September, the 11-screen Branson Meadows Cinemas have re-opened, now operated by IMAX Entertainment Complex, which owns the IMAX Elite Cinema III, also in Branson.

The 11-screen multiplex has been closed since Sept. 25 when previous operator, Novacinetech, closed the doors after a decade in business at the shopping center on Gretna Road. While the IMAX Elite Cinema III kept movie buffs entertained in the months that have passed, representatives knew they were missing out on a very large market.

“Though we’ve always maintained that the Elite Cinema III offers customers the best movie-going experience in southwest Missouri, having only three movie screens for thousands of locals and millions of visitors simply wasn’t enough,” said Becky Blair, director of advertising, marketing and sales. “The loss was felt immediately by our entire community.”

Read the story in the Branson Daily News.

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