Stimulus Tuesdays at Carmike

posted by Michael Zoldessy on March 10, 2009 at 2:57 pm

COLUMBUS, OH — Carmike Cinemas is trying to lure in customers with $1 refreshments on Tuesdays.

So Carmike Cinemas, a movie theater chain that operates 2,276 screens in 36 states, is trying out a Tuesday-night stimulus plan: Starting March 10, Carmike Theaters will sell 16-ounce sodas and 46-ounce popcorns for $1 each.

Drastic cuts in concession prices are rare because the snack bar is where movie theater companies make the most profit. And Carmike’s concession results haven’t been so hot lately; with third-quarter sales dropping 8.3 percent to $41.8 million, though a Carmike spokesman said the decline was due to the closure of 20 underperforming theaters. (The company reports fourth-quarter results on March 16.)

Read the full story in the New York Times

Comments (5)

Giles
Giles on March 10, 2009 at 5:10 pm

$1 for popcorn! oh I’m SOOOOOOO there. I can’t remember if it’s Regal or AMC but one day of the week, certain concession items are at a reduced price for ‘members’

longislandmovies
longislandmovies on March 10, 2009 at 9:58 pm

it will take more than $1.oo popcorn to save Carmike…….

bob1007
bob1007 on March 10, 2009 at 10:16 pm

Regal has $1 popcorn day. But, AMC has FREE popcorn Wednesdays if you have an AMC Movie Watchers card.

bobc007
bobc007 on March 11, 2009 at 2:25 pm

Here in Myrtle Beach, SC our Carmike Theatres used to run a Tuesday “BYOB” offer. That was bring your own bucket. No matter what size container you brought to the theatre, they would fill it with popcorn for 50 cents. They stopped doing that months ago. This will be a nice incentive to go to the movies, but I don’t really go there to eat.

Mikeoaklandpark
Mikeoaklandpark on March 13, 2009 at 10:45 am

Considering this theatre has always been the worse for concessions this is a good thing. Their large was smaller than Regal’s medium

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