Regal planning to double the number of its 3D capable screens

posted by CSWalczak on February 8, 2011 at 5:45 am

KNOXVILLE, TN — The Regal Entertainment Group has announced that it will be substantially increasing the number of screens at its theaters nationwide that are capable of showing RealD 3D from currently about 1,500 to 3,000 – which would be about 40% of its screens.

“We continue to see high demand from moviegoers for RealD’s premium 3D viewing experience,” said Regal Entertainment Group CEO Amy Miles. “Doubling our agreement for RealD 3D-enabled screens will allow us to play multiple 3D films at the same time and assure moviegoers the option of seeing films in a premium 3D format.”

Currently, some theaters are forced to phase out movies faster than they’d like, even if they’re still profitable, to make room for new 3D movies. There just aren’t enough screens for most of them to let three or four 3D movies be playing at the same time.

The full story is at TGDaily.com.

Comments (2)

moviebuff82
moviebuff82 on February 8, 2011 at 9:14 am

Hopefully they keep making quality 3D movies instead of converted crap.

CapnRob
CapnRob on February 8, 2011 at 10:34 am

Until 3D is needed to move a story, it will always be a gimmick. 3D has been around almost as long as photography. It’s a fun gimmick but that’s all it is.

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