MoviePass Offers Unlimited Movies for $50 (Updated)

posted by Ross Melnick on June 30, 2011 at 4:48 am

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SAN FRANCISCO, CA — A new service called MoviePass wants to become the Netflix of theatrical moviegoing. For $50 per month, moviegoers can see any movie they want (from participating theaters) whenever and however often they like.

What’s the catch? The service, which uses your iPhone or Android to reserve tickets, is currently only available at select San Francisco theaters. (There is still a $3 upcharge for 3-D movies, though.) For more information, check out Entertainment Weekly’s profile or visit MoviePass' website. My vote? If they expand to Los Angeles, they can have my Ulysses S. Grant.

UPDATE: Studios and theaters — especially AMC — are angry, according to The Wrap. Stay tuned …

Comments (4)

Chris Utley
Chris Utley on June 30, 2011 at 5:22 am

Some other group tried this concept last year with AMC tickets via Groupon. Demand overwhelmed supply to the point where folks never received their tickets and they had to shut down. I wish I could remember their name…

Ross Melnick
Ross Melnick on June 30, 2011 at 5:36 am

AMC also did this years ago (for far less upfront money) and it was not popular with the studios. Let’s see what happens with this next effort. The fact is most people go to the movies five times a year. If they can convince people to pay fifty bucks per month, they’ll probably do well. That’s still the price of four to five tickets in most cities. Few of us — as much as we’d like to — go that often. But I wouldn’t mind the option of dropping into a theater anytime without paying again.

Danny Baldwin
Danny Baldwin on June 30, 2011 at 1:39 pm

AMC has now said they never authorized participation.

Ross Melnick
Ross Melnick on June 30, 2011 at 2:37 pm

Yep — see The Wrap update above.

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