Rue Neuve 68,
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Opened before 1920 in the well, known Rue Neuve as the Trianon Aubert Palace. The main claim to fame of this theatre was to show the “The Jazz Singer” in 1928. This was not the first attempt of talking movies in Brussels, as already in the 1910’s Gaumont had found a system with films and gramophone records, and the Lutetia Cinema in the same Rue Neuve had already shown a talking movie system in 1927. But the success of the “The Jazz Singer” was phenomenal due in great part to the songs and the personality of Al Jolson. The film was sceening at the Trianon Cinema for more than three months, and was really the start of the talking movie exploitation. However this cinema later lost most of its success and became more a second or even third run movie house, and closed in 1955.
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