Varsity Theater

1710 Sherman Avenue,
Evanston, IL 60201

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Varsity Theater in the early '70s

Viewing: Photo | Street View

The Varsity Theater, one of the largest suburban Chicago movie palaces ever built, was also one of the most spectacular. It was designed as a French royal chateau of the era of Francois I, and no expense was spared on luxury by its original owner, Clyde Elliot, an Evanston native who had worked in Hollywood for many years. From marble imported from Italy to antique tapestries, the Varsity rivaled many of neighboring Chicago’s finest theaters.

The theater was absorbed into the ever-expanding Balaban & Katz chain’s empire in the early 30s, and remained a popular fixture of downtown Evanston until competition from multiplexes caused its demise in the 1980’s. It closed in 1988 and was converted over to mixed-used retail.

Contributed by Bryan Krefft

Recent comments (view all 70 comments)

Bing00
Bing00 on March 10, 2010 at 9:07 pm

Looks like it might be reopening…

View link

DavidZornig
DavidZornig on March 11, 2010 at 5:12 am

I don’t know why I remember this, but I think NorthLight Theatre had something to do with trying to resurrect the Coronet Theatre at one time too. I seem to remember their name on the marquee.
Hopefully more will come out of this venture than sadly didn’t, over there.

It will be interesting to see how they are able to reconfigure some type of entrance on Sherman Ave. And not just some side door in the alley.
Since the stage is towards the back.

Some of the previous pictures posted showed that the back half of the auditorium, ceiling, and possibly balcony space had all been encapsulated. Awaiting just this type of project.

Bing00
Bing00 on March 11, 2010 at 10:12 pm

The Coronet did become the home of Northlight for a few years.

Bway
Bway on March 14, 2010 at 4:28 am

That is pretty neat about that guy that took all those images, I never knew it was one guy.

Anyway, as for the Varsity, this is very similar to what happened with the RKO Madison Theater in Ridgewood, NY, in which the theater survives above a fake ceiling and the orchestra level used for retail. The Gaumont Theater in Manchester England also had a smilar fate, with a nightclub opening on the main level, and a fake ceiling put in. That one however was completely demolished in the end.

james44
james44 on March 14, 2010 at 2:43 pm

Tribute from The Golden Age:

The Varsity Theater wasn’t made for Hollywood. Hollywood was made for the Varsity Theater.

Life's Too Short
Life's Too Short on March 15, 2010 at 7:48 am

Northlight spent a good deal of money to remodel the Coronet. It was a very nice facility. They even put blue neon “Northlight” panels on either side of the marquee. I’m not sure why they eventually left. My best guess is parking.

jwballer
jwballer on March 30, 2010 at 1:44 pm

A 3/26 Geneva was installed in the theatre in 1926.

DSalzman
DSalzman on May 13, 2010 at 9:12 pm

Wow, seeing those pics of The Varsity brought a tear to my eye. I worked at The Varsity, The Valencia, and The Coronet theatres from 1974 to 1978. I would love to see the glorious Varsity open it’s doors once again! Big thanks to my friend Dave Zornig for calling this site to my attention.

0123456789
0123456789 on July 5, 2010 at 10:01 am

Such a sad story.

Life's Too Short
Life's Too Short on September 23, 2010 at 11:15 am

It seems like there’s been consistent interest in restoring the Varsity over the last few years. Every time I think the subject has died down I hear from someone that it is being dicussed again by people who seem to matter. I’d love to see the project come to pass. But what would they do with it?

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