Norside Theatre
3628 North Grand Avenue,
St. Louis,
MO
63107
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Another neighborhood house built by Komm Theatres, one of the more elaborate in that chain. A single floor theatre but with a high domed roof. Located at the busy intersection of North Grand and Natural Bridge. The Norside had a Gothic facade and very large marquee with tons of lights and neon, lighting up the entire intersection at night.
It was located two blocks in either direction east and west from two of the larger high schools in the north side of the city. Medium sized lobby with terazzo floors and large concession area with two crystal changeliers lighting the lobby. Three aisles led into the auditorium two on the sides and one down the middle. The walls were lined with painted and lighted murals and the draperies over the stage area were a forest green velvet. The auditorium floors had a good slant and the glider seats made a perfect view of the screen no matter where you sat. One large chandelier in the main auditorium with wall lights above the murals.
The Norside was a favorite and did big business until the demographics of the neighborhood changed and the theatre closed quietly in September 1969. It was later demolished and a fast food restaurant was later built on the site.
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Recent comments (view all 6 comments)
The Norside was designed by the Boller Brothers of Kansas City and construction was started in 1936 and completed in 1937 for the Leko Realty Co. and the theatre was operated by the Komm Theatres of St. Louis, originally seating 1225 but later reduced when remodeled and reseated. There are 24 manuscript pages on file with the Western Historical Manuscript Collection.
The architect for the Norside Theatre ws Robert O. Boller.
Theatre closed September 14, 1969. Ad in the paper the following day read “Closed for Remodeling.” Where have we heard that phrase before?
A BP Amaco Service Station sits on the site of the former Norside Theatre.
Also for a period of time the Norside was operated by the Ansell Brothers.
For some reason I don’t remember the Norside, even though I resided in the area as a child during 1959-1966. I do remember a Leonard Muntz TV store (“Uncle Leonard”, a sort of Steve Mizerany guy) that may have been next door, and a drugstore/soda fountain across the street (where a competing gas station is now). I don’t remember what was on the opposite corner (where the infamous White Elephant Car Wash later stood… plenty of drug deals and shootings there. Shut down by the city and is now the site of an Aldi Foods).