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Originally on this site stood Oscar Hammerstein’s Victoria Theatre which opened in 1899 and was demolished in 1916. It was replaced by a new movie theatre designed by Thomas Lamb which opened in 1916 as the Rialto Theatre and was closed and demolished in May 1935. (Cinema Treasures has two individual pages for these theatres)
This second Rialto Theatre was built in 1935. The new Rialto Theatre was one of the new Art Deco style movie houses built in New York City.
The theatre was also outfitted with a TV studio that was used by everyone from Gerald Rivera to Montel Williams.
The theatre’s fortunes were often in sync with the vitality of Times Square for better or for worse. By the 1970’s, the Rialto Theatre became an adult house and then clung to life for the next two decades, finally operating as the Cineplex Odeon Warner Theatre from 1987 to 1990.
Finally and sadly, the theatre was razed in 1998 to make way for the 30-story Reuters building.
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