426 N. Water Street,
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The Avon opened in 1916, as one of the most lavish theaters in Decatur, and considered by many a waste at the time, because it was built specifically for movies, which were considered in those days only a fad which would soon pass. To address these concerns, the theater had a small stage for the occasional live performance or concert.
However, movies were here to stay and the Avon became one of the most popular theaters in Decatur, rivaling the Lincoln Square, built the same year, and the older Empress.
It had one of the largest screens of any theater outside Chicago when it opened. Its opulent decor featured fancy plasterwork, sculpture (a nude reclining goddess holding out a crown of laurel was at the top of the proscenium arch), and unusual lighting fixtures in the shape of lion’s heads which were found in the auditorium.
In the early 1950s, the Avon was considered outdated, and received an unfortunate ‘modernization’, which destroyed much of the splendid original decoration. Also, a wide screen for Panavision and 3D films was added in front of the old one, covering up the old little stage and orchestra pit area, as well as the goddess sculpture.
The Avon hung on, slowly declining until the mid 1980s, when it finally was forced to close. It opened briefly again in 1993 as a second-run house, but closed again after less than a year. It remained empty another six years, before receiving a much needed restoration by its current owners, and reopened in 1999, screening art and foreign films, as well as the occasional mainstream hit. In the last few years, the owners have turned adjacent former storefronts into two smaller screens, making the Avon a triplex.
The Avon is rumored to be haunted by the ghost of its original owner, who even after selling the theater in the 60s, maintained an office upstairs, where he eventually died.
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