6800 Pendleton Pike,
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The Eastwood Theatre opened September 11, 1968 with the film “The Impossible Years” and was operated by the Y & W management company. The theatre then showcased “Funny Girl” in 70mm. It was designed with a Rustic image. It was part of a strip shopping center anchored by an Ayr-Way department store (a local Indianapolis chain once owned by the L.S. Ayres department store-hence the Ayr in the name).
The theatre in 1974 removed its flat screen and installed a larger curved screen to accomodate the re-release of “This Is Cinerama”. Though there was hesitation to redo the screen, it later was a big pay off as the exclusive venue for “Star Wars”.
The theatre had begun in the early-1970’s to be the eastside showcase for all Disney releases, which eventually helped the demise of the neighboring Arlington Theatre, which had been the Disney location for nearly 20 years. The theatre thrived on the releases of the other “Star Wars” movies, but it, too, floundered to the times and was unable to expand to keep up with other locations.
The Eastwood Theatre was gutted and is now part of Menards.
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