Movie theater stocks receive a bump after record opening for ‘It’

posted by ThrHistoricalSociety on September 14, 2017 at 6:43 am


From Market Watch: “It,” the updated big screen adaptation of Stephen King’s 1980s novel, captivated and terrified audiences this weekend as it reinvigorated a slumping box office.

Pulling in $123.1 million in its opening weekend, “It” set a record for a September debut, far exceeding what Warner Bros. TWX, -0.11% studio execs were hoping for. The film accounted for 80% of the box-office revenue for the weekend’s top 10 films.

Cinema chains have had a rough year, especially during a summer movie season that was the worst in more than a decade.

But in the wake of the record-breaking weekend for “It,” shares of AMC Entertainment Corp. AMC, +3.24% were up close to 8% during intraday trade on Monday, while shares of Regal Entertainment Group RGC, -0.16% and Imax Corp. IMAX, -0.48% were up more than 6%, and Cinemark Holdings Inc. shares CNK, -0.49% were up nearly 6%.

Hollywood analysts and insiders had put a lot of pressure on “It” ahead of its release.

“Yeah, it was nerve wrecking, but we did pull it off,” Warner’s president of domestic distribution, Jeff Goldstein, said. “We blew past everyone’s most presumptuous expectations. The industry really needed this one.”

In the third quarter, box-office revenue is down roughly 19%, compared with the same period last year, which is an improvement of 300 basis points as compared with last weekend, according to MKM Partners analyst Eric Handler.

“Led by the debut from ‘It,’ the stagnant box office experienced a revival which brought consumers back to theaters in droves,” Handler wrote in a note to investors. “We are increasingly optimistic about September’s slate as ‘It’ should have solid carry-over for the next couple of weeks and likely provide a decent bridge leading into the releases of ‘Kingsman’ and ‘The Lego Ninjago Movie’ on Sept. 22.”

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ABOUT THEATRE HISTORICAL SOCIETY OF AMERICA: Founded by Ben Hall in 1969, the Theatre Historical Society of America (THS) celebrates, documents and promotes the architectural, cultural and social relevance of America’s historic theatres. Through its preservation of the collections in the American Theatre Architecture Archive, its signature publication Marquee™ and Conclave Theatre Tour, THS increases awareness, appreciation and scholarly study of America’s theatres.

Learn more about historic theatres in the THS American Theatre Architecture Archives and on our website at

Comments (6)

MPol on November 17, 2017 at 5:42 am

I saw the film “It” in the Somerville Theatre, not far from where I presently live. It was a scary, but very good film, and worth going to see.

CMeany on January 4, 2018 at 7:05 am

Oh, one of my favorite 2017 movies!

bernicestockstill on January 5, 2018 at 2:04 am

Very interesting as for me

Elia on February 19, 2018 at 8:52 pm

Very good information. Lucky me I ran across your site by accident (stumbleupon). I have saved it for later!

Stevest on February 20, 2018 at 11:12 am

very unique horror movie, Great story telling and characters. Looking forward to chapter 2….Happy holi Quotes

muviebuf on February 20, 2018 at 1:23 pm

Too busy taking down people’s comments to do anything about the spam?

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